Here’s a list of everything I’ve written.

Last updated: 13 November 2024

Ahrefs

1. How to Outsource Your Content to Freelance Writers (4 Steps)
2. Quora Marketing: ~1 Million Views Generated. Here’s How to Replicate Our Success
3. 7 Successful Amazon Affiliate Websites (That You Can Learn From)
4. 14 Proven Ways to Get More Views on YouTube
5. 4 Best Facebook Groups for SEOs (Most Voted For)
6. What is Earned Media? 7 Ways to Get It
7. 9 Ways to Get More YouTube Subscribers
8. 17 Creative Marketing Ideas for Small Businesses
9. 7 Best Marketing Newsletters (Most Voted For)
10. How to Start a Career in Digital Marketing (7 Steps)
11. 13 Free Ways to Promote Your Business
12. 7 Useful Marketing Skills (That I Used to Thrive in My Career)
13. 10 Lead Generation Tactics That Work (With Examples)
14. Steal Our SEO Specialist Job Description Template
15. Influencer Marketing: Definition, Examples, and Tactics
16. Lead Generation: The Beginner’s Guide
17. What is SaaS Marketing? 8 Tactics We Use at Ahrefs
18. What is Growth Marketing? A Beginner’s Guide
19. 13 Inexpensive Small-Business Marketing Ideas That Actually Work
20. B2B Marketing: The Beginner’s Guide
21. 19 Easy (But Effective) Digital Marketing Tips
22. What Is the Buyer’s Journey? How to Create Content for Every Stage
23. The Beginner’s Guide to Lifecycle Marketing
24. How to Become a Successful Content Creator
25. Push vs. Pull Marketing: Differences & How to Use Them
26. 15 Proven Ways to Drive More Traffic to Your Blog
27. 13 Content Marketing Ideas for Small Businesses
28. The Essential Guide to Customer Acquisition
29. The Simple (But Complete) Guide to Video Marketing
30. Organic Marketing vs. Paid Marketing: What’s the Difference?
31. Product-Led Content: What It Is, Why Use It, and How to Get Started
32. How to Create a Buyer Persona for Your Business
33. 11 Internet Marketing Strategies That Work
34. What Is Link Bait? 7 Successful Examples
35. 10 Common SEO Mistakes (And How to Avoid Them)
36. 8 Pillar Page Examples to Get Inspired By
37. Content Marketing for Startups: A Beginner’s Guide
38. 15 Quick SEO Wins (To Improve Your Rankings)
39. How to Create Relevant Content That Ranks
40. SEO vs. PPC: Differences, Pros, Cons, & Which to Choose
41. How Long Does SEO Take to Show Results?
42. How to Target Keywords With Blog Posts
43. How to Write a Blog Post (That People Actually Want to Read) in 9 Steps
44. How to Build Successful Content Pillars
45. How to Write a Blog Post Outline (7 Simple Steps)
46. Content Marketing for SaaS: The Ahrefs Guide
47. 6 Holiday SEO Tips (To Boost Traffic During the Shopping Season)
48. Affiliate Marketing For Beginners: What It Is + How to Succeed
49. Inbound vs. Outbound Marketing: What’s the Difference?
50. How to Create an SEO Content Strategy (Follow the Ahrefs’ Framework)
51. 7 Successful B2B Content Marketing Examples You Can Learn From
52. DIY SEO: A Basic 5-Step Guide That Anyone Can Follow
53. Top Trending Topics
54. Indirect Marketing: Definition, Types, & Examples
55. How to Execute the Skyscraper Technique (and Get Results)
56. 17 Actionable Marketing Tips (That You Can Apply Right Away)
57. ChatGPT for SEO: 9 Best Use Cases (And 4 Suboptimal Ones)
58. SEO for a New Website: 8 Important Steps
59. How to Write Website Content That Ranks (And People Want to Read)
60. 11 Easy-to-Follow Tips to Optimize Your Blog Posts for SEO
61. 11 Creative Marketing Ideas (Suggested by 18 Marketers)
62. SEO for Lead Generation: How to Drive High-Quality Leads Using Product-Led Content
63. 25 Types of Content You Can Use for Content Marketing
64. Why SEO Is Important: 8 Reasons (And How to Get Started)
65. White Hat SEO: How to Rank Without Breaking The Rules
66. Digital Content Creation: What It Is & How to Do It Successfully
67. How to Improve SEO: 15 Tactics to Boost Your Rankings & Traffic (That Don’t Require New Content)
68. The Marketing Funnel: What It Is, How It Works, & How to Create One
69. SEO Copywriting: What It Is & How to Do It
70. How to Do an SEO Competitor Analysis
71. Guest Blogging for SEO: Everything You Need to Know
72. 21 Proven Ways to Drive Traffic to Your Website
73. 5 Best SEO Certifications in 2023
74. Why Is Content Marketing Important? 7 Reasons to Start Content Marketing
75. We Asked 39 AI Writing Tools to Recommend Their Favorite AI Writing Tools. Here Are the Results
76. Evergreen Content Explained: 2 Key Ingredients for Success
77. The SEO Tutorial That Even Your Mom Would Understand
78. 23 Beginner Blogging Tips to Get Better at Blogging (Fast)
79. Inbound Marketing: What It Is, How It Works, & How Ahrefs Does It
80. 7 Popular White Hat Link Building Techniques (That SEOs Are Still Using Today)
81. The Official Ahrefs Tutorial: How to Use Ahrefs to Improve SEO
82. 17 Actionable Content Marketing Tips
83. How to Launch an SEO Campaign in 3 Steps
84. SEO Writing: 8 Steps to Create Search-Optimized Content
85. Link Building Outreach for Noobs
86. 36 Free SEO Tools for DIY SEOs
87. I Tested Premium AI Prompts To See if They’re Worth It. They’re Not.
88. I Wrote 100+ Blog Posts for the Ahrefs Blog. Here’s What I Learned.
89. How to Use Ahrefs and ChatGPT to Improve Your SEO
90. Content Promotion: There are Only 3 Ways to Distribute Content
91. 10 Completely Free SEO Training Courses
92. 100 Blog Post Ideas to Get Traffic
93. Yes. Affiliate Marketing Is Legit. But Is It Worth Your Time?
94. I Replaced Google with AI For a Week. Here’s What I Learned
95. 124 SEO Statistics for 2024
96. 23 Alternative Search Engines to Google
97. How to Check Google Rankings: 4 Easy Tools
98. 73 Blogging Statistics for 2024
99. How to Find and Use Competitor Keywords
100. 56 Google Search Statistics to Bookmark for 2024
101. How to Promote Your Blog (There Are Only Three Ways)
102. I Analyzed 52 SEO Specialist Job Listings. Here’s What They Do and How You Can Become One
103. Repurposing Content: How to Get More Mileage From Your Existing Content
104. The Best of Ahrefs’ Digest: June 2024
105. 4 Ways PPC and SEO Can Work Together (And When They Can’t)
106. How to Combine SEO and Content Marketing (The Ahrefs’ Way)
107. Follow My SEO Content Creation Process: How I Rank #1 on Google
108. Travel SEO: 8 Strategies From Actual Travel Publishers and SEOs
109. Stop Overcomplicating Things. Entity SEO is Just SEO
110. Google AI Overviews (Formerly Google SGE): All You Need to Know
111. How to Get Over the Fear of Creating Thought Leadership Content
112. The 100 Most Searched People on Google in 2024
113. How to Find Trending Keywords for SEO
114. Why Great Marketing is Risky as Hell
115. What I Learned From Ahrefs Evolve: 4 Marketing Things I’m Doing Differently
116. 9 Holiday Marketing Strategies for a Profitable Season This 2024
117. Event Marketing: The Ultimate Guide That Cost $400k to Make
118. Event Promotion: 10 Tactics We Used to Sell Out a 500-Person Conference
119. 35 Post-Event Survey Questions From Our Sold-Out Conference
120. How to Get Customers (There Are Only 4 Ways)
121. 16 Top Search Engines in 2025 (Including Google Alternatives)
122. We Spent >$1 Million Sponsoring Creators. Here’s What We Learned About B2B Influencer Marketing
123. How to Create Quality Content (Follow Our 5-Level Framework)
124. An Insider’s Guide to Event Sponsorships (From a Company That Spent $500K)
125. 5 Smart Ways to Spy On Your Competitors’ Ads
126. How to Rank for a Keyword (8 Steps)
127. The Long-Form Content Illusion: Why Longer Content Isn’t Better
128. The B.R.E.W. Framework: How We Decide Which Marketing Ideas to Pursue
129. Do Higher Content Scores Mean Higher Google Rankings? We Studied It (So You Don’t Have To)
130. 53 AI Marketing Statistics for 2025
131. How to Do TikTok SEO: A Beginner-to-Pro Blueprint in 4 Weeks
132. AI-Generated Content Does Not Hurt Your Google Rankings (600,000 Pages Analyzed)
133. 10 SEO Conferences to Attend in 2025
134. 6 Content Marketing Conferences to Attend in 2025
135. 9 Digital Marketing Conferences We’re Attending in 2025
136. AI Overviews Cite AI-Generated Content More Than Human Writing
137. 15 Marketing Conferences to Attend in 2025
138. Does Ranking Higher on Google Mean You’ll Get Cited in AI Overviews?
139. Is ChatGPT Really Powered by Google? 118,931 Fan-Out Queries Analyzed
140. Google AI Mode: All You Need to Know
141. 100 Most Cited Domains in Google’s AI Mode
142. 100 Most Cited Domains in ChatGPT
143. LLM Visibility: What It Is and How to Optimize for It
144. The 11 Best Marketing Insights from the Ahrefs Podcast
145. I Asked 20+ Marketers for the Best Marketing Newsletters. Here’s 10 They Recommended
146. The 10 Best Marketing Podcasts (Recommended by Actual Marketers)
147. I Asked 20+ Marketers for Their Best Marketing Books. Here’s the 15 Books They Recommend
148. AI Can’t Replace SEO Tools. But It Can Use Them
149. Ahrefs Evolve 2025 Recap: What You Missed (and Why It Matters)
150. 43 B2B SEO Statistics for 2025
151. Top Google Searches (January 2026)
152. 100 Most Asked Questions on Google (January 2026)
153. Top Trending Topics (January 2026)

Podcasts/Interviews

1. Si Quan Ong on Building a Great Product + Focusing on Search Potential on My Growth Gorilla
2. How Ahrefs uses Quora for Content Promotion and Customer Support on Grow with Quora
3. Creating Evergreen Content for SEO on Performance Delivered
4. Balancing the Grind with Si Quan Ong, Marketing Manager at Ahrefs on Balance the Grind
5. Ahrefs’ secret to bootstrapping: know your product, know your customers on With Content
6. How to use product-led and BOFU content to reach the modern buyer with Si Quan from Ahrefs on The Loop
7. How to rank SEO content in the era of AI on Wired Thoughts

Speaking/Webinars

1. Digital Marketing Summit Asia 2018
2. Advanced Content Marketing Strategies to Drive More Traffic for TIECon Chandigarh 2019
3. Advanced Ways to Use Ahrefs (That You Didn’t Know About) for Digital Marketing Skill Share (DMSS) 2019
4. Keyword Research Tips and Tricks | Expert Sharing Session #27 for RevoU
5. How to Continue Winning in the Hardest Year of SEO for Search Seoul 2025
6. How Ahrefs Makes High-Quality Content: An Inside Look (Webinar)

ReferralCandy

1. A Full List of The Best Ecommerce Case Studies (63+ Examples!)
2. Ecommerce Best Practices: Explode Your Online Sales With These 24 Strategies
3. How 2 Ex-Facebook Employees Transformed A Simple Q&A Site Into A 80M Visitors-Per-Month Social Behemoth
4. The Top 10 Most Popular Online Retailers on Facebook (Updated!)
5. Ecommerce Platforms: 20 Detailed Reviews To Help You Choose The Right Platform
6. 26 Of The Best Shopify Experts Who Can Level Up Your Store
7. 10 Of The Best Ecommerce Metrics To Track And Grow Your Business
8. 9 YouTube Marketing Examples — How Businesses Use YouTube To Sell
9. Fashion Marketing Examples: 22 Successful Strategies From The Fashion Industry
10. In A Far Far Away Land: 18 Proven Storytelling Formulas That Will 2x Word-Of-Mouth For Your Brand
11. Jumpstart Your Business By Joining These 31 Amazing Facebook Groups
12. How To Go Viral On LinkedIn: 22 Tips From The LinkedIn Pros
13. How To Setup A Referral Program For Your Shopify Store
14. 22 Examples Of Successful Referral Programs On Shopify Stores
15. Shopify Apps: 21 Of The Best Used By The Most Successful Shopify Stores
16. 7 Incredible Shopify Success Stories That Will Inspire You To Succeed
17. 50 Beautiful Shopify Websites That Will Spark Your Creativity For Your Own
18. 17 Shopify Facebook Groups Every Ecommerce Entrepreneur Should Join
19. 20 Of The Best Shopify Themes We’ve Found Online (Most Reviewed + Downloaded!)
20. The 16 Best Podcasts That Ecommerce Entrepreneurs Should Be Listening To
21. How To Promote Your Referral Program — 8 Strategies To Getting More Advocates
22. 20 Hot Ecommerce Startups To Watch In 2018
23. How to Get Your Referral Messaging Right
24. 13 Examples Of Beautiful Referral Email Design
25. How Influencer Marketing Can Accelerate Your Referral Programs
26. 32 Of The Best Ecommerce Tools For New Ecommerce Stores
27. 5 Of The Most Successful Shopify Stores To Model After

CandyBar

1. 19 Instagram Marketing Experts Share Their Insights on How To Grow Your Following From 0–10K In 30 Days
2. How Katto Grew Their Business By Listening To Their Customers
3. Timothy Ong: The Palmary’s Founder Shares The Story Behind The “Most Humbling Phase” In His Life
4. How Relentless Customer Obsession Helped A Poke Theory Grow Its Business
5. How Wicked Garlic Grew To 3 Stores In 4 Years By Focusing On Only One Thing
6. Galaxy Cakes and Twilight Drinks: The Secret Behind How Boufe Get Its Customers Talking About Them
7. Hyde & Co: How To Reinvent Your Restaurant To Capture New Audiences And Grow Your Business
8. The “Menu Test”: How Beriwell Creates New Dishes That Customers Love
9. How To Optimize Your Checkout Counter To Get More Sales
10. How Shukuu Izakaya Uses “Educational Selling” To Grow Its Business
11. 17 Of The Best Restaurant Blogs To Read For Restaurateurs
12. 27 Top Singapore Food Bloggers Your Restaurant Should Follow
13. 13 Of The Best Restaurant Management Apps Your Restaurant Should Use

Tech In Asia

1. I landed a startup job without the necessary degree. Here’s how you can do it
2. I interviewed LinkedIn pros and learned 11 things about lead generation on the platform

Others

1. How Do I Stop Feeling Guilty? on A Daring Adventure
2. 10 Stretches To Do Right Now For Back Pain Relief on Dumb Little Man
3. 10 Energy Boosting Snacks To Fuel Your First Draft on Writing and Wellness
4. 5 Simple Exercises To Combat Sitting Damage on Live Love Fruit
5. 8 Easy LinkedIn Marketing Solutions on Catherine Harriss
6. Your Guide To The 7 Types Of Influencer Collaboration + Example on NinjaOutreach
7. How To Create Content That Generate 5,228 Visitors In Only 14 Days on Ladder.io
8. Reddit Hates Blatant Marketing: Here’s How You Can Still Get Thousands Of Visitors From Reddit on Grow and Convert
9. 10 Blog Post Formulas That Help You Create More Articles In Less Time on Advanced Web Ranking
10. 30 Unforgettable Landing Page Examples To Steal, Learn & Profit From on CrazyEgg
11. 10 Shopify Marketing Tactics You Can Experiment With To Grow Your Store on Prisync
12. Why Referral Marketing Is Awesome on Easyship
13. The Ultimate Guide to Referral Marketing on Oberlo
14. Ecommerce Content Marketing: How To Create Content That Converts on Wishpond
15. How Ahrefs Increased Its 8-Figure ARR by 65% Using This EXACT Content Strategy on LeadFeeder
16. 7 Ecommerce Referral Marketing Strategies (With Revenue Numbers) on Sumo
17. How to Build a Niche Website (Step-by-Step Case Study) on SmartBlogger
18. What is Enterprise SEO and How it Can Help You Outperform Your Competition on CoSchedule
19. 10 Actionable Blog SEO Tips for More Organic Traffic on Sumo